Previous Platform
Custom Website by Otsuka Corporation
Industry
Chemicals, Food Ingredients & Raw Materials Trading
Use Case
To revamp & upgrade old website
As part of SourceSage’s 100 days SMEs Go Digital campaign, the virtual aspect of this initiative looks at providing thought leadership to similar SMEs who are at the crossroads of digitization post-covid. Through this series, speakers and important thought-leaders from various industries are brought together to share industry trends, opportunities and noteworthy pieces of advice to encourage more SMEs to come forward and try new solutions, especially SourceSage’s Online Store.
In this second coffee session, we have Mr Jimmy Imou , Special Advisor to Kenko’s CEO and Former CEO of Kenko Corporation
Challenge
Kenko Corporation, an Asia-oriented trading firm focusing on chemicals and allied products shares how it’s embracing digital to overcome the challenges that stem from COVID-19. “The short term challenge is how to efficiently use online social platforms to retain business connection with customers. Teams or Zoom are good tools, but real face-to-face communications are indispensable and irreplaceable. The long term challenge would be how to execute business transactions and get PO delivered by optimizing a system that can integrate Kenko’s homepage with other segments of the B2B supply chain.”, says Jimmy Imou, Special Advisor to Kenko’s CEO.
Before today, Kenko’s website was barely functional and aesthetic. They did not think security was a major concern until they realised their homepage was located in a vulnerable server and that just one malicious attack could’ve paralyzed their entire website. Inquiry emails would also often get lost in transition without even reaching the relevant teams.
Solution
Wanting to rectify this immediately, Kenko reached out to SourceSage for help. SourceSage helped beat the above challenges by offering a more secure location for the website, redesigned the page layout, and added an extra function that notifies the respective personnel on a particular inquiry.
Result
Jimmy noted that Kenko is very grateful for SourceSage’s ingenious value proposition, “We saw a largely improved page outlook and boosted responsiveness to web inquiries. Moving forward, we would be happy to see a holistic system that seamlessly works with not only our website but also other segments of the supply chain, such as order processing, financial transaction and logistic handling.” You can find Kenko new website here: https://www.kenkoco.com/